Spa Products in the News
Sothys Paris Helps Men Take Control
of Their Skin with Three New Sothys Homme Product Line Extensions
MIAMI---When
it comes to skincare, everyone has his or her obsessions.
For many women, avoiding wrinkles and loss of firmness are top priorities.
For most men, keeping excess oil and shaving-induced irritation in check
are integral to achieving and maintaining great skin.
This June, SOTHYS PARIS will extend its extremely successful
and recently launched SOTHYS HOMME range with three new skincare products
designed to help men take complete control of their skin: Revitalizing
Hair and Body Care, a soothing, vitamin-enriched daily cleanser for
hair and skin; Mattifying T-Zone Fluid, a light, rapidly-absorbed fluid
utilizing Seboregulating Complex® and advanced Miscrosphere Technology®
to regulate oil production all day; and Soothing After Shave Balm, an
instantly soothing, fresh-feeling fluid rich in minerals, vitamins and
mint leaf extract that also helps repair skin post-shaving.
Excess oil production and daily shaving are at the
root of most mens skin dilemmas-breakouts and razor burn irritation,
says Christian Garces, President of Sothys U.S.A., Inc., based in Miami,
Fla. The three new Sothys Homme products, when used with our existing
mens line, provides a man with all he needs to regulate his skins
oil production and reduce the irritation that daily shaving brings.
As with the existing SOTHYS HOMME line, the new extensions
are also enriched with Phytomalt®, an exclusive complex derived
from the distillation of Scottish Whiskey rich in proteins, amino acids
and vitamins which has a soothing anti-inflammatory action and helps
regulate the skin after shaving.
Revitalizing Hair and Body Care
This gentle, vitamin-rich all-in-one cleanser leaves skin fresh and
hair smooth and shiny. Soothing D-Panthenol promotes healthy skin and
hair growth, balanced hydration levels, strength and radiance. A blend
of coconut and sunflower oils allows for thorough cleansing, while promoting
soft skin and hair. Cationic Polymers prevent split ends and brings
softness to the skin.
Matifying T-Zone Fluid
A light-textured, rapidly absorbed fluid that keeps skin fresh and matt
for hours. Mineral and vitamin rich natural Birch Sap improves skin
hydration, increases firmness, softens and soothes irritation. Seboregulating
Complex® regulates oil secretions, while purifying and mattifying
the skin surface. Absorbing Microsphere Technology® absorbs surface
oiliness all day long for a fresh, matt appearance.
Soothing After Shave Balm
This light, fresh-feeling lotion takes the burn out of shaving on contact.
Polyphenols of Mint Leaves instantly soothe, cool and soften just-shaved
skin, while Wheat Germ Oil Lipids quickly help heal shaving nicks and
restore the skins lipidic layer, which has been damaged by shaving.
Birch Sap improves skin hydration, increases firmness, softens and also
helps soothe skin irritation.
Sothys Homme Revitalizing Hair and Body Care, Mattifying
T-Zone Fluid and Soothing After Shave Balm will be available at fine
spas and salons nationwide in June 2004. For more information on SOTHYS
products, including locations of spas and salons in your area please
call 1-800-325-0503, or visit the Web site at www.sothys-usa.com.
About Sothys
Established in 1946 in the world capital of beauty-Paris,
France-Sothys is a family-owned skin care company renowned for bringing
advanced skincare to consumers through professional estheticians worldwide.
From the introduction of the first beauty products delivered in ampoule
form to one of the company's latest breakthroughs-Lift Defense-Sothys
has always been on the leading edge of skin care research and development.
Working with the globe's leading universities and research laboratories,
scientists in the Sothys Beauty Institute apply innovative scientific
principles to the fine art of beauty in order to develop products perfectly
matched to Sothys' "efficient, safe and pleasant" motto.
Today, Sothys full line of results-oriented skin care
products and cosmetics is sold in more than 80 countries around the
world. The line consists of three main categories of skincare: Basic
Care, Specialized Care and Intensive Care, as well as a full range of
Sun Care, Body Care and Makeup products. Sothys international headquarters
are based in Paris, France. Sothys USA is based in Miami, Fla.