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Spa Products in the News
We Bring the Sunshine On! - New
Soins Soleil Cellu-Guard Luxury Suncare Collection From Sothys
Paris® Offers High-Tech, Triple-Cellular Sun Protection
MIAMI-A lack of effective sun protection products and
a fear of the sun's increasingly expanding list of harmful effects has
made us prisoners in our homes, offices and cars. Even the "reckless"
few who can't resist its gloriousness wouldn't consider venturing out
without a high protection SPF, a wide-brimmed hat, polarized wrap-around
sunglasses and a pareo-at the very least.
This January, SOTHYS PARIS, the global professional skincare
leader, will take sun protection into the future with Soins Soleil Cellu-Guard,
the most advanced and comprehensive luxury suncare system available.
Enhanced with the latest generation of optimized UVB-UVA
filters and the breakthrough Cellu-Guard Complex-an exclusive
blend of fruit polyphenols and highly purified Calophyllum Oil-these
high-tech formulas prevent and repair cellular and tissue damage caused
by the sun, while blanketing the skin in soothing hydration.
"Cellu-Guard Complex is a completely advanced
blend that offers triple-cell and dual-tissue protection from the sun's
damaging UVA and UVB rays," said Christian Garces, President of
Sothys U.S.A. "On a cellular level, the complex protects the DNA
from damage that can lead to premature ageing or even skin cancer. On
the surface of the skin, our complex aids sun-exposed skin by preventing
irritation and helping retain the skin's firmness."
Sun Damage: Beyond Skin Deep
To understand the remarkable protection Soins Soleil Cellu-uardprovides,
a little should be understood about the damaging effects of the sun's
UVB and UVA rays. When the skin is first exposed to sun the initial
reaction is a sensation of warmth and well-being, however, solar radiation
goes beyond the surface to trigger chemical changes in within the skin's
internal layers that can lead to:
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The appearance of wrinkles and loss of elasticity:
UVA radiation decreases the number of fibroblasts in the dermis and
also leads to a release of enzymes that cause the degradation of the
skin's elastin and collagen fibers.
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Increased roughness: UVB damage causes cellular DNA
damage, resulting in sunburn and later cell death. This cell death
disturbs keritinization (the skin's natural shedding process) presented
in the form of retarded desquamation (peeling) .
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Hyperpigmentation or de-pigmentation: Occurs due to
a disorganization of the skin's melancocytes and their functioning.
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Benign or malignant tumors: UVA radiation brings free
radicals to the interior of the cells and causes damage to cellular
DNA, proteins and lipids.
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A reduction of immune defenses: UVA and UVB are responsible
for the reduction, change and decreased rate of activity of the Langerhans
cells. Over the long term the result is a weakening of the essential
immune defenses whose job encounters the efficient elimination of
cancerous cells.
Cellu-Guard Complex
The technological cornerstone of the entire, Soins Soleil Cellu-Guard
system, Cellu-Guard Complex offers triple triple-cellular skin
protection against the sun by:
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Protecting the membranes of the skin's cells
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Preserving the skin's cytoplasmic proteins-the building
blocks of all fibrous tissues in the body
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Protecting the DNA structure of the skin's cells
On the surface, Cellu-Guard Complex:
The SOTHYS PARIS' Soins Soleil Cellu-Guard collection,
includes a complete suncare system that:
PREPARES
Two fast-acting self-tanning formulas deliver flawless, realistic color
to face and body; another offers the maximum in pre-exposure fortification
to minimize sun damage.
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Sun Preparation Care: This special blend of Cellu-Guard
Complex and extracts of White Lupine, White Willow and Sweet
Orange, enables the skin to better defend itself against solar aggressions,
obtain a fast, even and long-lasting tan, and combat photo-ageing
by: helping restructure and thicken the skin's outer most layer, limiting
moisture loss, increasing cellular resistance to free radical attacks,
preventing the formation of sunburn cells, limiting inflammation,
accelerating the development of the skin's natural pigmentation and
reinforcing the photoprotective reactors within the skin. This light,
silky formula is most effective when used three weeks prior to sun
exposure.
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Self-Tanning Hydra-Cream for the face: An intensely
moisturizing cream with DHA (Dihydroxyactetone) and Isocell Life®-soybean
phospholipids and glycerin-which produce a long-lasting, natural-looking
tan on the face, while restoring proper hydration levels to the skin
and promoting increased softness and improved tone.
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Satin Self-Tanning Body Spray: An intensely hydrating
milky lotion enhanced with DHA (Dihydroxyactetone) that gives an even,
radiant all-over body tan. Unique pump allows one to evenly self-tan
the hardest to reach areas of the body effortlessly.
PROTECTS
These high-tech formulas blend organic and inorganic UVA-UVB filters
and Cellu-Guard Complex to allow for hours of safe sun-exposure.
These durable yet luxurious formulas benefit from such qualities as
being water-resistant, sweatresistant, anti-sand and oil-free. They
deliver unrivalled protection against photoaging and irreversible skin
damage while allowing for a long-lasting, luminous tan.
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Extreme Protection Care Sensitive Skins SPF 30: Hypoallergenic
formula provides the maximum in sun protection making it ideal for
sensitive-
skin types or delicate areas.
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Intense Protection Tanning Lotion SPF 20: Achieve
a safe, tan on face or body while maintaining the skin's hydration,
and reducing the likeliness of sun damage with this milky formula.
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Age-Defying Protecting Cream SPF 10: Ultra-nourishing
formula completely
envelops skin in protection and hydration to allow for rapid and safe
tanning of the face. In addition to Cellu-Guard Complex, the
formula is enriched with powerful anti-age actives Proteasyl®
and Centella Asiatica to effectively combat against photoaging and
help prevent the appearance of wrinkles.
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Protecting Tanning Lotion SPF 10: This silky liquid
formula encourages a quick and luminous body tan, while protecting
the skin from sunburn and damage to the skin's cells. Multi-position
spray is perfect for applying sun protection to hard-to-reach areas.
REPAIRS
Repair, refresh, and soothe skin post-exposure with these two cooling
and hydrating products for face and body. These advanced formulas repair,
help prevent photoaging and prolong the tan whilst retaining soft and
supple skin.
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Age-Defying Repairing Cream: This non-oily formula
enriched with a
concentrated blend of Wild Mango Butter, Isocell Life® and Cellu-Guard
Complex regenerates sun damaged skin to restore hydration, improve
firmness and promote a radiance to the face. A must-have for all sun-worshippers!
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After Sun Soothing Veil: This intensely soothing,
cooling and hydrating blend of Golden Chamomile and Cellu-Guard Complex
is just what over-exposed skin of the body thirsts for. The powerful
formula soothes and repairs on contact with sun-stressed skin, preventing
photo-ageing and restoring skin radiance.
SOTHYS PARIS Soins Soleil Cellu-Guard collection
will be available at SOTHYS spas and salons nationwide in January 2004.
For more information, visit www.sothys-usa.com,
or call 1-800-325-0503.
About Sothys
Established in 1946 in the world capital of beauty -- Paris, France
-- Sothys is a family-owned skin care company renowned for bringing
advanced skin care to consumers through professional estheticians worldwide.
From the introduction of the first beauty products delivered in ampoule
form to the company's latest breakthrough -- Lift Defense -- Sothys
has always been on the leading edge of skin care research and development.
Working with the globe's leading universities and research
laboratories, scientists in the Sothys Beauty Institute apply innovative
scientific principles to the fine art of beauty in order to develop
products perfectly matched to Sothys' "efficient, safe and pleasant"
motto.
Today, Sothys' full line of results-oriented skin care
products and cosmetics is sold in more than 67 countries around the
world. The line consists of three main categories of skin care: Basic
Care, Specialized Care and Intensive Care, as well as a full range of
Sun Care, Body Care, Bust Care and Makeup products. Sothys international
headquarters are based in Paris, France. Sothys USA is based in Miami,
Florida.
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